Is it possible to advertise in China?

Advertising online in China is one of the best ways to promote your product and service in the country. There are so many ways to advertise Online but the right thing to do is to know where you can really have a good customers engagement.

Can I advertise in China?

China presents a huge opportunity for brands looking to expand their market in other countries. Platforms like Tmall Global and JD.com allow foreign retailers to set up and sell in the China market easily. However, the advertising landscape in a new country can be confusing.

How do I advertise in China?

The Best Ways to Advertise Your Business in China

  1. Video Advertising. About 80 percent of the Chinese internet population watch videos online. …
  2. Hire A Digital Marketing Firm. …
  3. WeChat: …
  4. Weibo: …
  5. Alibaba: Alibaba is a strong player in the Chinese e-commerce sector. …
  6. Search Engine Marketing.

How can I advertise my product in China?

8 Platforms to Promote Your Business In China (2021)

  1. To promote your Business in China, start with Baidu. …
  2. WeChat: the super-App to promote your business in China. …
  3. Weibo to promote and increase brand awareness in China. …
  4. Douyin to collaborate with Kols and advertise your brand. …
  5. Kuaishou, Douyin Short Video App competitors.
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How much does advertising cost in China?

To start advertising on Douyin, the average setup cost is $249 with a minimum top-up of $7999. The average cost for key metrics on Douyin is: Average CPM / OCPM is 15 – 20 RMB. Average CPC is 1 – 2 RMB.

How can I advertise in China online?

Digital platforms & Networks: Best Places to Advertise in China

  1. Baidu (Baidu Network: Search Engine Marketing)
  2. WeChat (Tencent: Social Media Advertising)
  3. Sina Weibo (Social Media Advertising)
  4. Taobao & Tmall (Alibaba Group: Marketplace advertising)
  5. Tencent QQ (Instant Messaging App)

Can I run Google ads in China?

#1: Google doesn’t work in China

Chances are you’re accustomed to using Google Adwords and would prefer to keep doing things this way. Unfortunately, like many Western internet services, Google services have been blocked in China for some time and are not usable. This includes: Search.

Where can I advertise services in China?

7 Ways to Advertise Online in China

  • Baidu. As you may probably know that Baidu is the Google of China since it literally owns 70% of the search market share in mainland China. …
  • Sogou. …
  • Qihoo 360. …
  • WeChat. …
  • Sina Weibo. …
  • Toutiao. …
  • Youku & Tudou.

Is false advertising illegal in China?

ADVERTISING REGULATION IN CHINA. China adopted a new advertising law in September 2015 which impose stricter controls on advertisers wanting to promote their goods or services within the People’s Republic. … First, the Advertising Law prohibits false or misleading content.

Can you advertise on WeChat?

WeChat advertising is the Tencent program enabling brands and businesses to promote messages on defined touch points of the WeChat ecosystem in order to capture the attention of Chinese consumers. WeChat ads enables companies to achieve their objectives: download an APP. attract new followers.

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How do I start a brand in China?

Guide to launch a Brand in China

  1. Hasty Decisions Often Prove Wrong.
  2. Patience Is The Key.
  3. Set Clear Goals and Select Right Market Segment.
  4. Your Positioning Is As Important As Your Product Quality.
  5. Exhibit Your Aptitude.
  6. Customized Products Win in China.
  7. Wagered On Instinctive Nature.
  8. Distribution Channel Can Make Or Break.

How is social media marketing in China?

Promote your Brand on Chinese Social Media with Sina Weibo. Another popular social platform is the microblogging website called Sina Weibo. This platform is known as the “Chinese Twitter” due to its similar aspect. The same as Twitter, allows members to post 140 characters including videos, pictures, and links.

What is WeChat advertising?

WeChat advertising is the Tencent program enabling companies to display promotional messages on user’s timeline, in WeChat Official Account articles, or even in 3rd party Mini-programs.

Can you run Facebook ads in China?

(Bloomberg) — Facebook Inc. has been allowing advertisers to target users in mainland China, despite a ban on the company’s social networks there that prohibits citizens from accessing the apps.

What are the most popular forms of advertising in China?

Social Media in China: the new way to connect with Consumers

Social media advertisement is the most popular media of advertisement because of its flexible nature and presence of the extensive number of people on various social media websites.